Powering Virtual Models, Game NPCs, and the New Era of Fandom in Fashion
Image by Franki Tabor

Powering Virtual Models, Game NPCs, and the New Era of Fandom in Fashion

The worlds of fashion, gaming, and entertainment are colliding in unprecedented ways, thanks to the innovative applications of Generative AI. From creating captivating virtual models to enhancing game non-player characters, Generative AI is crafting a new era of fandom and interactivity. Let's dive into how:
1. Virtual Models in Fashion
Generative AI is redefining the fashion runway with the creation of virtual models. These lifelike avatars can be customized to any look or style, allowing for unlimited creativity and representation.
  • Inclusivity: Virtual models allow for greater diversity, reflecting different body types, ethnicities, and aesthetics.
  • Sustainability: Virtual fashion shows reduce the need for physical events, aligning with eco-friendly initiatives.
  • Accessibility: With virtual models, fashion becomes a global experience, reaching audiences across various platforms and devices.
2. Game Non-Player Characters (NPCs)
In gaming, Generative AI elevates the experience by creating intelligent and interactive NPCs. This has profound applications in fashion-themed games or virtual fashion experiences:
  • Realism: Generative AI ensures NPCs react realistically, providing engaging and immersive experiences.
  • Customization: Players can personalize NPCs' appearance, including clothing and accessories, enriching in-game fashion exploration.
  • Integration with Brands: Fashion brands can collaborate with game developers, introducing virtual collections and engaging new audiences.
3. Fandom and Virtual Influencers
Generative AI is giving rise to virtual influencers, who are becoming new icons and creating devoted fan bases:
  • Brand Ambassadors: Virtual influencers can be perfect brand ambassadors, representing values and aesthetics consistently.
  • Community Engagement: Virtual influencers can interact with fans across social media, fostering a unique form of engagement and fandom.
  • Cross-Industry Collaboration: Virtual influencers bridge fashion, music, entertainment, and more, opening avenues for creative collaboration.
4. Educational and Training Opportunities
Generative AI-driven virtual environments provide opportunities for education and training in fashion:
  • Virtual Fashion Schools: Learn design, merchandising, or marketing through immersive virtual classes.
  • Collaborative Workspaces: Professionals can collaborate in virtual spaces, experimenting with new designs or marketing strategies.


  • Mission & Vision
  • Our Team
  • Law & Ethics Advisors
  • Sustainability
  • Education
  • Creator Economy
  • Intellectual Property
  • Image Licencing